Working with Produced in Kent: Kent Food Trails

Kent Food Trails is an initiative launched by Produced in Kent to promote Kent’s heritage produce. Oak Creative we’re thrilled to win this business and to be involved in such a brilliant scheme to promote our county’s food specialities. 

The brief was to redesign the Kent Food Trails brand identity and create a suite of leaflets.  Jasper is our Art Director at Oak, he led the project and says: ‘Produced in Kent have their own strong brand identity, which gave us a head start to imagine how the new Kent Food Trails might look.  We gave each Food Trail leaflet a strong colour variant, but kept the layout familiar throughout each leaflet.’

The trails offer a glimpse into the history, traditions and countryside which shapes the Kent County.  Oak Creative work with many of Kent’s finest food and drinks producers, so we had a good grounding on what this project required.

The Kent Food Trails brand has gone from strength to strength and now has a huge presence on social media. The hashtags #ProducedinKent and #KentFoodTrails are used by those exploring the counties food and drink producers.

For more information about Kent Food Trails visit kentfoodtrails.co.uk