Character creation can be difficult to take on and needs careful consideration.
Many of the classic characters familiar to us all through cartoons, movies and advertising look simple but in reality, that simplicity usually disguises the many hours of work that have gone into their development. There’s knowing what to exaggerate and what to play down, what to add to give a hint of background and depth, and what to do to develop personality. Getting started can be the trickiest part in any character design project, but once you’ve got some ideas these tips will help you breath life into your creation.
We have award winning illustrators at OAK Creative and we have made characters for books and businesses alike. We work closely with our clients to ensure the essence of the character fulfils the needs of the business and fits in perfectly with any brand strategy requirements.