Oak Creative are delighted to have created the new face of the Kent and Medway’s Growth Hub. Our talented team drew Phil and truly brought his character to life. After some deliberation over hair colour and clothing choice, we’re proud that Phil is the face of the ‘#AskPhil’ campaign which is running across Kent and online now.
The purpose of Phil is to provide a friendly face for businesses of all sizes across Kent to find out what free Government support is available to them in their area.
Rick from the Oak Creative team led the project. He says ‘Illustration is the ideal medium to create a character like Phil. However, the clever part is how a character has an instant personality. We considered things like Phil’s stance to how his hair is styled, should he hold something in his hand and what facial expression should he have. Each element has to be spot on to help the audience to understand exactly what #AskPhil is all about.’
As well as creating Phil himself, Oak Creative supplied a suite of items to get the campaign up and running. Pull up banners, social media banners, an exhibition stand, bus adverts and much more. We’re very proud to work on this business growth scheme in Kent and thrilled that our creative skills are used for a platform like this.
Phil and his team are available online, on the phone and through social media channels. Keep an eye out for Phil as he travels around Kent and pops up on busses and over the air waves extending a free helping hand to businesses in Kent & Medway. To find out more visit Kent and Medway’s Growth Hub and follow Phil on Facebook and Twitter.